Microsoft Nonprofit Ad Grant Has Ended.
Microsoft Advertising Grant Update: Program Discontinued
If you are searching for the Microsoft Ads for Social Impact grant (formerly the Microsoft Advertising Grant for Nonprofits), please note: Microsoft officially discontinued the program in December 2025 and is no longer accepting new applicants.
Existing ad grant recipients had a final window to utilize remaining ad credits before all active campaigns were required to be paused to avoid unexpected ad charges.
While Microsoft continues to offer tech solutions through its Microsoft for Nonprofits and Tech for Social Impact initiatives—including software discounts and cloud credits—its free search advertising grant program is officially closed.
Transition Your Search Strategy to Google Ad Grants ($10,000/Month)
While Microsoft closed its ad grant door, the Google Ad Grant program remains fully active, providing eligible 501(c)(3) nonprofits with $10,000 per month in free search advertising credit.
At uluad, we help nonprofits seamlessly transition from Microsoft Advertising to Google Ads:
- Full Grant Application & Setup: 501(c)(3) verification, Goodstack setup, and campaign structure compliance.
- Campaign Migration: Redesigning your top-performing search terms and conversion tracking specifically for Google Ads auction dynamics.
- Ongoing Grant Optimization: Managing campaign strategy, smart bidding, and CTR policy requirements to maximize your $10,000 monthly budget.
Need to replace your lost Microsoft ad grant volume? Contact uluad today for a free account audit and eligibility review.
What This Means for Your Nonprofit
Transitioning from Microsoft Ads to the $10,000/Month Google Ad Grant
If the Microsoft Ads for Social Impact grant was a core pillar of your digital outreach, your nonprofit does not have to sacrifice online search visibility.
While Microsoft’s program offered up to 1,000–3,000 per month before its discontinuation, Google’s Ad Grant program remains fully active and provides up to 10 times more funding:
- $10,000 Per Month in Free Advertising: Receive $120,000 annually in search ad credits to drive mission awareness, donor acquisition, and volunteer recruitment.
- Unmatched Search Market Share: Reach the millions of supporters actively searching on Google every day.
- Sustainable Long-Term Growth: Secure a continuous, monthly renewing ad budget as long as your account maintains program compliance.
At uluad, we help nonprofits seamlessly migrate their search strategy to Google Ads—handling 501(c)(3) verification, campaign setup, conversion tracking, and ongoing compliance management.
Ready to claim your $10,000 monthly ad budget?
How uluad Can Help
Google Ad Grants Certified Agency for Nonprofits
As a Google Ad Grants Certified Professional Agency, uluad specializes exclusively in helping 501(c)(3) organizations navigate the Google for Nonprofits ecosystem.
Whether you need to secure funding, scale your monthly spend, or maintain strict policy compliance, we help your organization maximize its search presence:
- Grant Application & Setup: We manage the complete Google for Nonprofits application, Goodstack verification, and compliant campaign build from start to finish.
- Full-Service Grant Management: We handle campaign strategy, high-intent keyword expansion, ad copywriting, GA4 conversion tracking, and monthly optimization.
- Ad Budget Scaling: We maximize your $10,000 monthly ad credit so your mission reaches the right supporters, donors, and volunteers every day.
With Microsoft having discontinued its nonprofit ad grant program, Google Ad Grants remains the premier source of free search advertising. Partner with uluad to ensure your cause never sacrifices digital visibility.
Schedule Your Free Account & Grant Eligibility Audit