Helping nonprofits grow through a financial crisis

Google Ad Grant Certified Professionals  

Here’s the Low-Down

In today’s environment where everyone has their phone or similar device at the ready, a company’s digital presence is the single most key factor to their brand awareness and getting their products and services in front of the people who matter.

It has recently been said that most customers are first exposed to a brand online and engage as a result, whether that be via YouTube, social media platforms, blog posts, a shared post, or on websites.

Essentially, without a digital presence, you’ll be unseen and unheard, leaving money on the table. 

At uluad, we understand the power of the internet and the brand and financial potential at hand for businesses & organizations. 

 

Our team of Google certified PPC analysts work tirelessly to build out strategic and robust ad campaigns, driving qualified and targeted people to your website. But we don’t stop there. Using the Google analytic tools available we monitor the results of the marketing efforts to determine the successes and ROI associated with the digital marketing efforts. When things don’t perform, we recognize it and change them. When things do perform, we first jump up & down and then we emulate them to get more results across the platform. We are not satisfied with giving our clients mediocre results.  We are only satisfied with giving our clients exceptional results!

Mapping Out a Strategy & Growing Your Business

Google Search Network
By including the Google Search Network in your advertising strategy your ads can show above the search results on Google Search as well as on Google search partner websites. Implementing this approach increases your audience reach to people searching for products or services like yours.

Google Display Network
Without a robust and strategic execution of your Google ad campaigns not even a large budget will guarantee you get the results you’re looking for.

Including the Google Display Network (GDN) into your approach exposes your business to more than 2 million websites and 90% of internet users, helping to get your ads in front of your target audience across the globe.

Video Campaigns 
With over 1 billion people watching YouTube video content every month, it’s no wonder more and more people are incorporating video into their Google Ads strategy.

By implementing video campaigns we can help you connect with potential customers, reach your target audience, and measure your success by tracking views, costs, and budget details via the Analytics tab.

 

Shopping Campaigns 
Shopping campaigns are a great option to maximize your conversion value and increase your audience reach. By combining your existing feed & assets with Google’s machine learning shopping campaigns will show a variety of ads across Google networks.


Search Campaigns
Search campaigns work to get your ad to appear on Google search results as well as on Google partner sites when a user enters terms related your keywords.

Search Ads = Reach
Search ads are an advertising technique that displays ads in search engine results whenever someone searches for the products or services you offer. It’s very effective and based on your audience’s needs. Getting search ads right can be very complicated, but we can help you create a result-oriented search ad strategy.

Display Ads = Visibility
Display ads are another advertising technique that attracts website visitors to take a specific action. We have a track record of creating display ads that yield the expected results for our clients.

Remarketing = Nurture
We use remarketing strategies to connect with people who have interacted with your website or mobile app in the past. It’s our job to strategically place your ads in front of these people as they browse Google. This will help to expose your brand to a broader audience.

johnny-cash-trail-donor-wall-highlight-pic

Fun, Personal, & Dusty Facts

Two of his best-selling albums were recorded at the Folsom State Prison (home town of uluad): The Essentials of Johnny Cash & The Legend of Johnny Cash.

unique landing page usability + ad = uluad.

Our story is simple;  charge a fair price + work hard + be transparent = business growth.

As paid search advertising practitioners, we focus exclusively on PPC for B2B, B2C, and nonprofits…from planning to optimization, we do it all. 

To be eligible for Google Grants an organization must:

  • Hold a valid 501(c)(3) charity status with the IRS
  • Have a functioning website that provides adequate detail on your nonprofit
  • NOTE: The following entities are not eligible for the Google grant program: Governmental, hospitals & medical groups, schools, academic institutions & universities.

Our contracts are 6-month and then month-to-month there after.

He changed his name when he wanted to join the Air Force in 1950. The recruiter made him change it from initials, so he became John R. Cash.

 

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